Monday, Apr. 8, 2019
3:30-5:30PM << NOTE FULL TWO HOURS
Hawes 201 & 203
Jodi Gernon, Director, Arthur Rock Center for Entrepreneurship
Nick Francis, CEO and Co-Founder of Help Scout
Maggie Crowley, Director of Product, Drift
Alex Iskold, Founder & Managing Partner of 2048 Ventures and former MD, TechStars NYC
Bhavika Shah, Product Manager, Pluralsight
Jeremy Kriegel, UX Lead, Broad Institute
In order to provide all teams with time to present and receive feedback, this is a TWO HOUR session. The teams and reviewers will split between two classrooms - eight teams per room. Your team will be notified on which classroom you’ll be in prior to class.
Using the scripts you started to develop in March, prepare a live demonstration of your product as though you were presenting it to either the CTO of your company OR a potential customer. This is not a sales presentation, but rather an explanation of the problem you are trying to solve via the product. Each team will get 15 minutes. The sequence will be announced at the start of class. We suggest you plan to present for half the time and reserve the other half for feedback and questions from our guests. Each PM102 student will also be required to provide brief, written feedback to each team in their assigned demo room.
If you plan to access files for your presentation from the room PC, please arrive a few minutes early and pre-load them before class starts. If you will use a mobile device and doc cam, please practice setup in advance of demo day to ensure your device is visible and you are familiar with the equipment
You can structure your presentation in whatever way you think will get the job done, but you are welcome to use the suggested flow for the video:
Show a slide that describes your target user and the problem you'll solve for them.
Next, show the solution: the single screen that, when the user sees it, will elicit the response, "That's just what I need!" Goal: get the audience excited about what you have to offer.
Next, show the path to the solution quickly, mentioning what you are doing at each major step without providing any in-depth explanation. Goal: orient the audience to the major navigational elements of your app, so that when you explain these elements in more depth in the next step, the audience knows how each element fits into the overall context.
Next, walk through the path more slowly, pointing out key UI design choices and explaining how you've provided a good user experience and a differentiated solution, compared to rival apps that address the same need.
Take questions and get feedback from our guests. Remember, do not defend weaknesses or cite things that will be done/fixed in the future. Listen & learn!
We highly recommend you practice your demo presentation 2-3 times before demo day. Having someone record a practice run can also be a good way to improve your performance ahead of April 8.
There is are no posts required in the Assignment Master this week!